Social Media Manager
Location | Lagos, Nigeria |
Date Posted | July 20, 2022 |
Category |
Management
|
Job Type |
Full-time
|
Currency | NGN |
Description
Job Objective
- As Social Media manager, your role will be to support Jumia developing its brand across SoMe channels (Instagram, FB, YouTube, Twitter and TikTok).
- You will leverage and develop Jumia’s community of influencers.
- You will execute our content strategy across all SoMe, designing posts that generate engagement.
- Ultimately, your goal will be to contribute to positioning Jumia a relevant and engaging brand, associated with trendy content and positive conversations. Thus, you will be at the core of the Jumia brand building strategy.
- You will need to be extremely tuned to trends, influencers, and generally speaking be completely passionate about Social Media.
Responsibilities
- Plan and execute quality content aiming to improve Jumia’s content quality.
- Make checks on all our SoMe on a daily basis
- Plan content weekly to ensure posts generate the right level of engagement
- Collaborate with graphics team to ensure quality visuals for your content
- Be ahead of the curve for all the viral trends
- Trending products, challenges, reposts, videos, etc….
- Share best practices across countries
- Generate weekly plans and reports to improve KPIs
- Monitor implementation and scale up Jumia’s relationship with influencers
- Ensure growth on # influencers participating to Jumia’s campaigns
- Assess the quality of the influencers and emulate the community
- Frequently interact with them to ensure they are excited to work with Jumia
- Monitor the impact of their posts on KPIs and steer performance
- Scale the # orders driven through influencers
KPIs to Evaluate Success
- Number of influencers and number of orders driven from their content
- Average Engagement on IG, FB and Twitter
- Daily Active Users driven from social platforms
- Routine compliance (weekly report, weekly content plan, monthly planning with influencers, weekly CMO review)
Qualifications & Experience
- Passion for social media scene and trends
- Fast learning abilities and analytical skills
- Previous experience with social media (eg working in an agency) a plus
- Well organized and ability to simultaneously handle multiple projects
- Excellent communication skills in English, and willingness to be immersed in a very international and entrepreneurial environment
We Offer:
- A unique experience in an entrepreneurial, yet structured environment
- A unique opportunity of having strong impact in building the African ecommerce sector
- The opportunity to become part of a highly professional and dynamic team
- An unparalleled personal and professional growth as our longer-term objective is to train the next generation of leaders
Note: Only shortlisted candidates will be contacted.