Job Description

• This individual will identify business growth opportunities and develop strategies to increase company sales. The business development analyst's responsibilities include identifying company products and services that are underperforming, developing an in-depth knowledge of company offerings, pricing, and policies, and improving existing sales proposals. You should also ensure that the company is able to achieve revenue targets.

Responsibilities

• Developing and sustaining solid relationships with company stakeholders and customers.
• Analyzing customer feedback data to determine whether customers are satisfied with company products and services.
• Recruiting, training, and guiding business development staff.
• Providing insight into product development and competitive positioning.
• Analyzing financial data and developing effective strategies to reduce business costs and increase company profits.
• Conducting market research to identify new business opportunities.
• Collaborating with company executives to determine the most viable, cost-effective approach to pursue new business opportunities.
• Assist the team in the development of the overall digital marketing strategy
• Implement digital marketing activities across a broad range of digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
• Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimize results.
• Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
• Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
• Manage social media marketing campaigns
• Manage digital advertising campaigns (SEM, Display, Social, Programmatic)
• Manage SEO campaigns
• Conduct research on market trends, brand audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
• Analyze digital marketing analytics reports and share insights with the team to develop optimization plans
• Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team
• Ensure all sales monthly targets are achieved

Competency / Skill / Requirements

• Bachelor’s Degree in any related field
• Minimum of 3 years experience in a similar role
• Advanced skills in Excel Spreadsheets, MS Office, and Financial Software applications
• Outstanding presentation, reporting, and communication skills
• Strong organizational skills and attention to detail
• Very strong analytical skills
• Excellent communication skills
• The ability to work in a fast-paced environment.
• Excellent analytical, problem-solving, and management skills.
• Exceptional negotiation and decision-making skills.
• Effective communication skills.
• Strong business acumen.
• Detail-oriented.
• Excellent organizational, interpersonal, and communication skills.
• Strong writing skills with the ability to produce compelling copy
• Proofreading and editorial skills with a good eye for detail
• Strong analytical and ICT skills
• Ability to work on multiple projects at the same time
• Ability to work as part of a team and individually
• Excellent time management and prioritization skills