Relationship Officer

at Primera Africa Finance Group
Location Lagos, Nigeria
Date Posted June 25, 2021
Category Operations
Job Type Full-time
Currency NGN


Job Description

  • Create a robust sales lead generation pipeline
  • Conversion of leads to sales
  • Meeting of sales target
  • Develop prospects from current clients referral leads
  • Preparation of proposal introducing Primera MFB
  • Presentation of financial services to groups and organisation
  • Digital marketing
  • Ensure prompt service delivery and maintaining an acceptable turn around and time
  • Advise clients on new products and services
  • Receive feedback from clients of financial needs and areas of improvement
  • Provide financial advise
  • Prepare weekly and monthly report on sales activities
  • Ensure follow up with clients on repayment, daily coordination of marketing activities
  • Give support to team lead and sales supervisors


  • Delivery of set sales target
  • Lead generation
  • Conversion rate
  • Disbursed loans (new loans, cross-sell and renewals)
  • Delivery of exceptional customer experience


  • Minimum of HND / B.Sc. in social sciences or any relevant field
  • Minimum of 2 – 3 years experience in sales & marketing role in same industry

Additional Information

Required Skills:

  • Proficient in use of relevant computer applications
  • Good data entry/keyboard skills
  • Excellent verbal and written communication skills
  • Listening skills
  • Problem-solving
  • Customer service orientation
  • Initiative
  • Adaptability
  • Teamwork
  • Stress tolerance
  • Ability to multi-task and thorough
  • Time management

Key Performance Indicators:

  • Sales: Value of loans sold against budget
  • Lead generation: Number of leads generated against target
  • Conversion rates against leads generated: Refers to the percentage of leads converted to actual sales
  • Group contact achieved: Number of proposals submitted against target
  • Conversion against proposals submitted: Refers to the percentage of group contact(s) converted to actual group sales
  • Customer retention: Percentage of cross-sell and renewals against customer base
  • Customer Complaints <=1: Refers to the number of complaints received from customer

Key Interface:

  • Sales team
  • Branch advisory
  • Underwriting
  • Loan monitoring
  • Portfolio management
  • Recovery

Very competitive.

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