Responsibilities

• Providing input into the brand strategy review (situational analysis).
• Developing annual brand operating and channel plans with aligned category, brand, consumer and customer priorities and objectives.
• Managing Integrated Marketing Plan (IMP) & resulting commercial programs.
• Managing new product introduction (NPI).
• Responsible for gathering and analyzing competitor information and developing activities to counteract anticipated competitor plans.
• Developing appropriate consumer and shopper insight and ensuring insight, channel and POP opportunities are incorporated into all strategies and plans.
• Track, analyse and evaluates all brand and trade initiatives to ensure business results are achieved and brand equity is maintained.

Job Requirements

• Minimum of an HND / BSc in Marketing or related fields.
• Minimum of 5 years experience as a brand executive.
• Extensive marketing experience, ideally in a top real estate company.
• Marketing leadership of product and commercial innovation.

Salary

• N350,000 – N400,000 monthly.